Question 1

Is my state available?

Accepted Answer

Yes. We have availability nationwide, except for California. We run on a media buy model, which means we deliver every lead your ad spend produces, all 100% exclusive to your firm. You're never competing against another one of our clients for the same lead pool.

Question 2

How is this different from a typical lead-gen agency?

Accepted Answer

Typical agencies sell the same lead to 3–5 firms and optimize for volume. We do the opposite. We own the traffic, use intent data to find people actively searching for motor vehicle accident attorneys, including those looking at the biggest players like Morgan & Morgan, and then post each lead to exactly one firm. Fully exclusive, every time. Your competition is never working the same lead you are.

Question 3

How does pricing work?

Accepted Answer

We run on a media buy model. You fund the ad spend, and we deliver every lead that money produces, all 100% exclusive to your firm. You're not buying leads off a shared list and you're not competing with another client for the same prospect. What actually matters is cost per case, which ranges between $1,800 and $2,600 depending on the state. A bigger state doesn't necessarily mean a higher price; it really just depends on the market. A typical starting media buy runs $15,000 to $20,000 depending on how aggressively you want to grow. From there, there's plenty of room to scale. We have clients spending over a quarter million a month, and we're very comfortable with much larger budgets.

Question 4

How many leads will I get?

Accepted Answer

It scales with your spend. Because we deliver every lead your ad budget produces, you control the volume by controlling the budget. But total leads and cost per lead aren't the numbers that matter. What matters is cost per case, which ranges between $1,800 and $2,600 depending on the state. Most firms close 15–17% of the leads their spend produces.

Question 5

What counts as a qualified lead?

Accepted Answer

Every lead comes pre-screened through our qualification funnels: not at fault, no prior representation, treatment sought, accident within the past year, and more. From there, your intake team works them and signs the ones that meet your firm's specific criteria. The firms we work with close 15–17% of the leads their ad spend produces.

Question 6

How fast can we get started?

Accepted Answer

Fast. We go live one to two business days from receiving your payment. There's no lengthy build-out on your end. If your CRM connects through an API, webhook, or Zapier, the technical setup takes minutes.

Question 7

How fast are leads delivered?

Accepted Answer

Leads post directly into your CRM within seconds of capture, with the TrustedForm certificate attached. Speed-to-lead is the single biggest driver of close rate, so we never queue or batch. You're reaching out while the lead is still at their keyboard.

Question 8

Which CRMs do you integrate with?

Accepted Answer

Pretty much all of them. If your CRM has API access, accepts a webhook, or connects through Zapier, we can deliver to it. That includes the systems most law firms use, like Litify, Filevine, Lawmatics, Clio, and CASEpeer, plus Salesforce and HubSpot.

Question 9

Are these leads TCPA compliant?

Accepted Answer

Fully. Every lead comes with a TrustedForm certificate attached, and we're happy to list your firm in the marketing partner disclosure. You're fully covered.

Question 10

Is there a long-term contract?

Accepted Answer

No. We go month to month with no commitments and no auto-billing. At the end of each month, we have a conversation about how things went, then it's completely up to you whether to continue. Most firms stay because the unit economics work, not because they're locked in.

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Questions firms ask before booking

See if your state still has availability.

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